epub |eng | 2012-09-16 | Author:Bensoussan, Babette E. & Fleisher, Craig S. [Bensoussan, Babette E.]

Issues Distance Approach One approach is to look at issues based on the distance between the organization and the issues under consideration. Issues would then be placed into three broad ...

epub |eng | 2011-06-08 | Author:Rumelt, Richard [Rumelt, Richard]

epub |eng | 2007-02-27 | Author:Fleisher, Craig S. & Bensoussan, Babette E. [Fleisher, Craig S.]

Because positioning has an external locus of control (it is in the mind of the consumer), market research is a good way to obtain this information. Sometimes companies will conduct ...

epub, mobi |eng | 2010-12-31 | Author:Daniel Burrus

A Tale of Two Telecoms MTN has an intriguing business model. It is not driven purely by profit, at least not in the conventional sense. Instead, its operation is directed ...

epub |eng | 2013-04-30 | Author:Thomas Eisenmann

Chapter 37. Continuous Discovery Marty Cagan I have written recently about how product teams do product discovery in parallel with product delivery. I have also written about how teams sometimes ...

epub, azw3 |eng | 2012-05-28 | Author:Pearce, Fred [Pearce, Fred]

Eka Tjipta Widjaja was born Oei Ek Tjhong. He emigrated from China to Sulawesi in Indonesia with his family at the age of nine. He started in business selling cookies ...

epub, mobi |eng | | Author:Insanely Simple

Chapter 7 Think Casual We were in the agency’s rental car about five minutes after leaving Apple, headed to San Jose Airport for the trip back to LA, when my ...

epub |eng | 2010-11-18 | Author:Michael Port

Formal Networking Opportunities These are the more formal, business meet-and-greet opportunities that can be fun and enjoyable and offer great rewards: Toastmasters International. Chamber of Commerce meetings. Networking or leads ...

epub, mobi |eng | 2011-06-02 | Author:Ferrante, Louis [Ferrante, Louis]

Ever wonder how you appear through the eyes of other people? It’s worth pondering every now and then. Who am I? How do I conduct myself? Am I gruff or ...

epub, azw3, mobi |eng | 2014-01-07 | Author:Larry Downes [Downes, Larry]

CHAPTER 5 THE BIG BANG SURVIVING CATASTROPHIC SUCCESS Twitter only looks simple. The microblogging service appears to be little more than a multiuser text messaging service, distributing users’ 140-character “tweets” ...

mobi, epub |eng | 2009-09-10 | Author:Gallo, Carmine [Gallo, Carmine]

It’s Like This . . . Another way to add zip to your language is to create analogies, comparing an idea or a product to a concept or product familiar ...

mobi, epub |eng | 2013-01-29 | Author:Al Gore

THIS CHAPTER BEGAN with a discussion of how we are, for the first time, changing the “being” in human being. We are also changing the other beings to which we ...

mobi |eng | 2011-01-03 | Author:Babitsky, Steven & Mangraviti Jr., James J. [Babitsky, Steven]

AUTHORS: You understand that if something happens like the swine flu or a recession and the rooms aren’t filled, we would be on the hook for tens of thousands of ...

mobi, epub |eng | 2010-05-11 | Author:Julian Birkinshaw

Chapter 5: Key points The traditional principle for goal setting in large companies is alignment: the concept that all employees are working directly toward the same common goals. The alternative ...

mobi, epub |eng | 2007-01-31 | Author:Rath, Tom [Rath, Tom]

Discipline Sounds Like This: Les T., hospitality manager: “The turning point in my career was attending one of those time-management courses some years back. I was always disciplined, but the ...